There has always been a theory on the mass media being able to manipulate people particularly television shows that people watch everyday. Now in every TV show that is out there, there is actually said to be a secret manipulator hidden in television show that would actually garner a lot of views so that a particular show will stay on the air. This would include all kinds of shows like reality shows, series, and other kinds of things that one can watch on TV.
Now according to Herbert Krugman, usually people who would watch TV will use more of their right brain as compared to their left brain. Now just for those who do not know, the left brain is the part of the brain used for logical reasoning while the right brain is used for emotional responses. So if one would use the right brain when watching TV, then obviously he will create illogical and emotional responses.
This stems out from the fact that people who watch TV shows are more inclined to want to relax and not analyze too much about what they are watching. This then forces the brain to shift from the left hemisphere to the right hemisphere in a split second as the brain is more relaxed during this shift. It is because of this that people are actually drawn to watching certain shows because these shows can evoke emotional responses that appeal to the viewers.
Now to look deeper in this topic, it is best to examine the marketing concept known as target market or target segmentation. This simply means that certain shows are targeted to certain people because these shows will only appeal to certain groups of people and not others. It is because of this that there are so many genres of shows like drama, action, or fantasy.
Now usually, the main goal of the directors is to make a show as addictive as possible and to get as many viewers as possible. So the question to ask here is that why are some shows really addictive. Now this would usually stem out from the story plot because people would usually follow a series if the plot or the story line is really good.
Of course the one who creates the plot is the writer of the story. The writer of the story would also be creating the dialogues that would be able to catch the attention of the viewers and to keep them hooked on the show. Of course since the writers are the ones behind the plot, then they would be the ones who would add the subliminal messages there that could appeal to the people.
The same would go for reality television shows as well. Usually people would be addicted to these shows because it shows how ordinary people can become famous overnight. This is something that definitely appeals to majority of people.
So to sum it all up, it can be said that television actually captures the inner desires of the viewers. Bringing them to another world is the goal of the director as it will make them want to become immersed in the shoes of each character. This is one of the core principles of manipulation.
Now according to Herbert Krugman, usually people who would watch TV will use more of their right brain as compared to their left brain. Now just for those who do not know, the left brain is the part of the brain used for logical reasoning while the right brain is used for emotional responses. So if one would use the right brain when watching TV, then obviously he will create illogical and emotional responses.
This stems out from the fact that people who watch TV shows are more inclined to want to relax and not analyze too much about what they are watching. This then forces the brain to shift from the left hemisphere to the right hemisphere in a split second as the brain is more relaxed during this shift. It is because of this that people are actually drawn to watching certain shows because these shows can evoke emotional responses that appeal to the viewers.
Now to look deeper in this topic, it is best to examine the marketing concept known as target market or target segmentation. This simply means that certain shows are targeted to certain people because these shows will only appeal to certain groups of people and not others. It is because of this that there are so many genres of shows like drama, action, or fantasy.
Now usually, the main goal of the directors is to make a show as addictive as possible and to get as many viewers as possible. So the question to ask here is that why are some shows really addictive. Now this would usually stem out from the story plot because people would usually follow a series if the plot or the story line is really good.
Of course the one who creates the plot is the writer of the story. The writer of the story would also be creating the dialogues that would be able to catch the attention of the viewers and to keep them hooked on the show. Of course since the writers are the ones behind the plot, then they would be the ones who would add the subliminal messages there that could appeal to the people.
The same would go for reality television shows as well. Usually people would be addicted to these shows because it shows how ordinary people can become famous overnight. This is something that definitely appeals to majority of people.
So to sum it all up, it can be said that television actually captures the inner desires of the viewers. Bringing them to another world is the goal of the director as it will make them want to become immersed in the shoes of each character. This is one of the core principles of manipulation.
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