dimanche 22 mai 2016

Tips For Winning Proposal Writing

By Kathleen Watson


Vetting panels for proposals are composed of thrifty, skeptic and busy individuals. Their decisions are therefore skewed in favor of engaging proposals that capture their attention. Proposal writing should therefore take the route of persuasion. It is only by employing these tactics that your bid will qualify for funding. You must endeavor to make the writing process worthwhile.

An old adage dissuades the world from judging a book by its cover. However, a selection panel faced with thousands of proposals to consider must result to this form of judgment. There is no much time to read through the thousands of pages at the initial stages. They are forced to rely on an executive summary to identify proposals worth spending more time. This highlights the need for an attractive executive summary.

An executive summary should intentionally capture your strongest points for the bid. This should be done in a way that captures the imagination of the panel. Make it convincing and arouse curiosity to read through the other pages. A panelist should be forced to read through it twice before bypassing it. A lot of attention is not paid to finer details during the initial stages. The summary should make it quick and easy for the panelist to understand your concept.

Selection panels endeavor to get certain information from the proposals. This information is hinted in the instructions given. As such, your goal should be to provide this information in a precise manner. It means writing a paragraph instead of five that are irrelevant. Wordy text full of buzzword, meaningless shop talk and information that adds no value should be avoided. At this point, the idea that less is more makes a lot of sense.

Panelists have questions about the project and how to actualize it. They are looking for a person who can provide most convincing answer. Such questions can be found in the instructions issued. Answering these questions correctly shows that you are good at listening. It also shows your diligence in search of answers. Provide factual answers in a way that is simple to understand.

The past has been used on numerous occasions to judge future potential. A client or sponsor will be more convinced of your potential if you show data and details of past projects that you have successfully completed. These projects show your ability to manage resources and deliver the expected returns. They act as referees when writing a resume. Detail the similarities to the project you wish to be funded. You will be miles ahead of individuals detailing their untested technical ability.

The lowest bidder is not always preferred. There are doubts about his capability to deliver quality and still, other people might present a lower bid. The search is for a person who is most convincing. At the beginning of your proposal, the sponsor should confirm that you are person he has been looking for all through. Standout and be memorable because of what you offer.

A successful application is one that is founded on facts other than opinion. Create a realistic picture or impression of the expected outcome. Be meticulous when preparing the bid including excellent editing and appropriate design. Endeavor to produce an engaging and attractive pitch that will be memorable after the panelists are done reading through thousands of them.




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